James Freire: Founder
I Transform Data Chaos Into Profit-Producing Machines
After starting my career in algorithmic trading where data accuracy meant millions, I discovered my passion for transforming raw data into decision-making engines. Over 20+ years spanning finance, technology giants, and enterprise systems, I’ve developed a unique approach that prioritizes business outcomes over technical complexity.
My journey through trading on Wall Street, AWS, Oracle, and The Home Depot, has given me perspective most data consultants lack—seeing firsthand how the right data strategies create immediate competitive advantages while the wrong ones drain resources with little return.
I founded this consultancy with a simple mission: eliminate the complexity, jargon, and wasted investment that plague most data initiatives and instead deliver systems that directly impact your bottom line.
Results That Matter
20+
Years in Data
My background spans financial markets where accuracy equals millions, enterprise implementations at Amazon and Oracle, and deep technical expertise across AWS, GCP, and dozens of tools—without being married to any single approach.
45%
Slashed Trading Execution Costs
Cut trading execution costs for a $250,000,000 that I actively traded
97%
Project Management Compliance
Catapulted project management standards compliance to 97%, organization-wide at The Home Depot
40%
Customer Resolution Time Reduction
Performed data-driven optimization to drastically reduce customer resolution times
Speed to Value
I deliver tangible results within days or weeks, not months or years. By focusing on high-impact opportunities first, you’ll see measurable improvements to your bottom line before the first invoice is even paid.
Implementation
Expertise includes hands-on implementation of solutions that work in your real-world environment, with your actual team members.
Data Transparency
I demystify your data landscape by creating clear visibility into what data you have, how it flows, and where value is being created or lost.
Business-First
Technology exists to serve business goals, not the other way around. I start with your revenue targets, cost-cutting opportunities, and competitive pressures before considering any technical solutions.
What Our Clients Say
“With minimal direction he eliminated blockers and solved complex problems to deliver results in his first weeks.”
Ariel Dailey
Director Technical Program Management, AWS
I had the pleasure to work with James on a complex data governance and data visualization project in AWS. From the start, James independently deep dived internal resources and offered innovative ways to approach the work at hand. I recommend him to anyone who is seeking a self-starter, reliable and highly intelligent data consultant.
Mia Bel
AWS Risk Management Program Lead
During his time with us, James played a key role in developing and implementing automation processes that improved our efficiency and saved us time and resources. His data analytics work was equally impressive, as he utilized his analytical skills to provide valuable insights into our business operations and help us make data-driven decisions.
Rafael Oquendo
Cyber Security, AWS
Ready To Stop Leaving Money On The Table?
I only work with businesses serious about transformation. Whether you’re drowning in spreadsheets, optimizing cloud data pipelines or your databases, I deliver measurable results.